Afew Store and KEEN’s ‘Past Forward’ UNEEK WK Sneaker is Designed For Mindful Walking
Summary:KEEN and Afew Store co-create the "Past Forward" UNEEK WK sneaker to promote intentional walking and a slower daily rhythm.The sneaker features KEEN.CURVE technology and minimalist aesthetics that merge functional footwear with purposeful design.It drops at KEEN and Afew Store starting August 2.Afew Store has joined forces with KEEN to unveil a thoughtfully designed, limited-edition sneaker – the "Past Forward" UNEEK WK – in a collaboration that bridges Eastern meditation practice with contemporary tech innovation, encouraging wearers to embrace a slower, more intentional rhythm while walking.Founded over 20 years ago in Oregon, KEEN has consistently prioritized footwear that "does more," crafting pieces around purpose-driven design and durability. In today’s fast-paced world, carving out time for mindful slowness is increasingly rare. Yet as utilitarian function and fashion continue to intersect, KEEN is teaming up with the German-based Afew Store to co-design a sneaker that celebrates movement as mindfulness, hoping to encourage a conscious and unhurried mindset.The silhouette is based on KEEN’s original two-cord design and features KEEN.CURVE technology that delivers a seamless curve from toe to heel, promoting forward motion. Aesthetically, the design is finished with a calming, minimalist color palette, rugged rubberized mudguard, and thoughtful details like a custom tassel and ribbed cord – all subtle nods to walking meditation practices. With this sneaker, the two brands invite the wearer "to rediscover walking as a conscious ritual, to move with presence and to value the journey itself."The "Past Forward" UNEEK WK launches August 2 exclusively via KEEN and Afew Store.Click here to view full gallery at Hypebeast

Summary:
- KEEN and Afew Store co-create the "Past Forward" UNEEK WK sneaker to promote intentional walking and a slower daily rhythm.
- The sneaker features KEEN.CURVE technology and minimalist aesthetics that merge functional footwear with purposeful design.
- It drops at KEEN and Afew Store starting August 2.
Afew Store has joined forces with KEEN to unveil a thoughtfully designed, limited-edition sneaker – the "Past Forward" UNEEK WK – in a collaboration that bridges Eastern meditation practice with contemporary tech innovation, encouraging wearers to embrace a slower, more intentional rhythm while walking.
Founded over 20 years ago in Oregon, KEEN has consistently prioritized footwear that "does more," crafting pieces around purpose-driven design and durability. In today’s fast-paced world, carving out time for mindful slowness is increasingly rare. Yet as utilitarian function and fashion continue to intersect, KEEN is teaming up with the German-based Afew Store to co-design a sneaker that celebrates movement as mindfulness, hoping to encourage a conscious and unhurried mindset.
The silhouette is based on KEEN’s original two-cord design and features KEEN.CURVE technology that delivers a seamless curve from toe to heel, promoting forward motion. Aesthetically, the design is finished with a calming, minimalist color palette, rugged rubberized mudguard, and thoughtful details like a custom tassel and ribbed cord – all subtle nods to walking meditation practices. With this sneaker, the two brands invite the wearer "to rediscover walking as a conscious ritual, to move with presence and to value the journey itself."
The "Past Forward" UNEEK WK launches August 2 exclusively via KEEN and Afew Store.




